You have done the brainstorming. Performed all the necessary analysis. Finally a proper strategy has been conceptualised for your organization. Well, mostly.
How does one know that the strategy that has been developed (over time, or through defined frameworks) is actually going to work? The McKinsey Quarterly has come up with ten tests to examine this dilemma. Rather than going deeper into new frameworks, the authors opine that it would be better to re-visit the classic questions in order to test effectiveness of strategies. As a result, the ten tests, although fairly simple and basic, are comprehensive.
Read the entire article here before you start implementing that strategy!
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